The Product Book: How to Become a Great Product Manager

НазваниеThe Product Book: How to Become a Great Product Manager
АвторыCarlos Gonzalez de Villaumbrosia + Josh Anon
Год публикации2017

Introduction

One of the most important parts of being a product manager is knowing who your customers are and what they need.

What is Product Management?

Truthfully, without a product manager a company will continue to operate pretty well—to a point. Yet with a strong product manager a company can become great.

The Product Triangle, showing product management at the intersection of three core domains.

Every product goes through five key conceptual stages:
1. Finding and planning the right opportunity
2. Designing the solution
3. Building the solution
4. Sharing the solution
5. Assessing the solution

Strategically understanding a company

Simon Sinek’s Golden Circle, starting with «why» as the most important aspect of a company.

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